A
AGenerate and edit images, video and audio with AI for creators and teams
Free, from $9.99/mo
Ideogram vs Midjourney
Pricing, features, platforms and who each one suits — side by side.
I
Choose Ideogram if…
- you want a free plan to start with
- you need an API to build on
- you want open source you can self-host or audit
- you work on iOS
- you're in its core audience: graphic designers, marketers
M
Choose Midjourney if…
- you want the lower entry price ($8/mo vs $15/mo)
- you're in its core audience: digital artists, graphic designers
Side by side
Feature Ideogram Midjourney
Pricing modelFreemiumPaid
Starting price$15/mo$8/mo
Free plan
Free trial
API
Open source
PlatformsWeb, iOS, APIWeb
CompanyIdeogram, Inc.Midjourney, Inc.
Full feature lists
I Ideogram
- Text-to-image with Ideogram 3.0, 4.0 and 4.5 models
- Ideogram Vector model for vector output
- Precise Edit, Object Remover and Background Remover apps
- Ad Resizer, Colorways and Material Swap tools
- Custom image model training
- Unified API for image and video models
- MCP integration for Claude and Cursor
- Open Ideogram 4.0 weights for local use
M Midjourney
- Text-prompt image generation
- Video generation
- Monthly Fast GPU time allowance
- Unlimited Relax Mode on Standard and above
- Stealth Mode for private images on Pro and Mega
- Monthly or yearly billing with 20% yearly discount
Their home pages
What each vendor shows first: the pitch, the plans and the sign-up.
Ideogram · ideogram.ai
Midjourney · midjourney.comWhat you'd pay
The cheapest plan that fits, per month, billed yearly where the plan offers it.
Ideogram
Free$0
Plus$20/mo or $15/mo billed yearly
Pro$60/mo or $42/mo billed yearly
Team$30/user/mo or $20/user/mo billed yearly
EnterpriseCustom
Midjourney
Basic$10/mo or $96/yr ($8/mo billed yearly)
Standard$30/mo or $288/yr
Pro$60/mo or $576/yr
Mega$120/mo or $1,152/yr
Price changes we've recorded
We re-read each pricing page every month and log what changed.
Ideogram
- Nov 8, 2026Pricing model: Paid → Freemium; Starting price: $20/mo → $15/mo; New plan: Free ($0); New plan: Pro ($60); New plan: Team ($30)
Midjourney
No changes since we started tracking.
Strengths and limitations
Ideogram
- Free plan with 30 credits per week
- Ideogram 4.0 weights available for local use
- One API for multiple image and video models
- Paid plans can keep generating in a slower queue after credits run out
- Free-plan generations are public
- Email-and-password accounts get no free credits
- No Android app listed
- Team plan requires at least 2 users
Midjourney
- Unlimited Relax Mode on Standard, Pro and Mega
- Yearly billing is 20% cheaper
- Four tiers from $10/mo
- No free plan listed
- Stealth Mode only on the $60+/mo plans
- Basic includes only 3.3 Fast GPU hours a month
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Facts from each vendor's public pages, prices checked Oct 26, 2026. Editorial policy