C
CCopywriting AI toolsFull list
Ads, landing pages and product copy.
6 tools1 with a free plan4 with an API
6 tools
CC
From $24/mo
C
GTM AI platform with workflows, agents and chat for sales and marketing teams
Sales Assistants & CRMAPI
J
JJ
From $59/mo
A
AAI-generated ad creatives, copy, videos and performance scoring for marketers
From $39/mo
A
From $39/mo
A
AI-generated ad creatives, copy, videos and performance scoring for marketers
Advertising
H
HH
Contact
H
AI product information platform for ecommerce catalogs, content and images
E-commerceAPI
N
NN
From $10/mo
H
HReal estate marketing toolkit for agents, from CMA to listing copy and social
Free, from $17/mo
H
Free, from $17/mo
H
Real estate marketing toolkit for agents, from CMA to listing copy and social
Real Estate & ConstructionFree planAPI
Copywriting tools compared
From each vendor's own pages, re-checked every two months. Of 6 tools we checked, 2 of 3 that state a policy don't train AI on your content, and 3 hold SOC 2 or ISO 27001.
How to choose copywriting tools
Start with the kind of copy you need, because the main differences between these tools are the jobs they're built for. We haven't tested them, so this comparison rests on their listed features and pricing.
Use case. AdCreative.ai covers ad creatives, copy and videos, with performance scoring. Hypotenuse AI is built around ecommerce catalogs, while Homes.ai / ListingAI serves real estate agents, from CMA to listing copy and social.
Team workflow. Copy.ai offers workflows, agents and chat for sales and marketing teams. Jasper AI focuses on agents and content pipelines that keep marketing teams on brand. Numerous.ai is a simpler option: an =AI cell function inside Google Sheets and Excel.
Pricing model. Listed entry prices run from $10/mo for Numerous.ai to $59/mo for Jasper AI. Homes.ai / ListingAI is freemium, and AdCreative.ai, Jasper AI and Numerous.ai offer free trials. Hypotenuse AI lists no price, so you'll need to contact the company.
API access. Copy.ai, Jasper AI, Hypotenuse AI and Homes.ai / ListingAI have an API. AdCreative.ai and Numerous.ai don't list one.
Frequently asked questions
Are there free AI copywriting tools?
Homes.ai / ListingAI is the only freemium tool listed here, and it's aimed at real estate agents. AdCreative.ai, Jasper AI and Numerous.ai offer free trials rather than an ongoing free plan. Copy.ai is listed as paid, and Hypotenuse AI requires contacting the company about pricing.
How much do AI copywriting tools cost?
Listed starting prices range from $10/mo to $59/mo: Numerous.ai from $10, Homes.ai / ListingAI from $17, Copy.ai from $24, AdCreative.ai from $39 and Jasper AI from $59. Hypotenuse AI doesn't list a price.
What should I look for in an AI copywriting tool?
Look first for a fit with your work: AdCreative.ai for ads, Hypotenuse AI for ecommerce catalogs, Homes.ai / ListingAI for real estate, or Numerous.ai for spreadsheet work. Then compare pricing and how you'll use it. If you need to connect it to other systems, check for an API, which Copy.ai, Jasper AI, Hypotenuse AI and Homes.ai / ListingAI have.
What are the alternatives to Jasper AI?
Copy.ai is the closest alternative on this list, since it also offers agents and is aimed at marketing teams, with a lower listed starting price of $24/mo compared with Jasper AI's $59/mo. It also has an API. AdCreative.ai, from $39/mo, is an option if your main focus is ad creative and copy.