Phrase
Translation management and localization platform for teams, developers and LSPs
Own Phrase? Claim it, free to correct the facts and get the verified badge.
Pricing
From $27/mo
Free trial
Yes
API
Yes
Platforms
What is Phrase?
Phrase is a language platform that companies use to automate, manage and deliver multilingual content. It covers AI-powered translation with engine selection, adapting content to a brand voice, translation quality scoring, subtitles and dubbing, and software localization through Phrase Strings.
Its translation management system (TMS) lets in-house and external contributors work in custom workflows, with translation memories, glossaries, vendor management and budget controls. Phrase Atlas is a conversational assistant that sets up projects, builds workflows and pulls reports from plain-language requests. For developers, Phrase is API-first and offers APIs, webhooks, an MCP server, a CLI and libraries. It integrates with GitHub, Figma, Contentful and other tools.
Phrase is built for localization managers, product and engineering teams, marketers, freelance translators and language service providers. Use cases include localizing websites, apps, games and software.
Key features
- Translation management system with custom workflows
- AI translation with machine translation engine selection
- Translation quality scoring and language quality assessment
- Software localization with in-context visual editor
- Subtitles and dubbing for multimedia content
- Phrase Atlas conversational assistant for projects and reports
- APIs, webhooks, MCP server and CLI
- Integrations with GitHub, Figma, Contentful, Slack
Use cases
Who it's for
Software and app localization
Development teams sync strings from GitHub or GitLab and translate UI text in more than 50 file formats.
Enterprise content translation
Localization managers run translation workflows that combine machine translation, vendors and quality checks.
Freelance translation work
Freelance translators use CAT tools, translation memories and term bases on the Freelancer plan.
Multimedia localization
Marketing teams produce subtitles and dubbing for video content.
Phrase pricing
From the vendor's site, checked Oct 26, 2026; we re-check prices monthly. Prices change — confirm on their pricing page.
Freelancer
month
27/mo billed annually
- 1 TMS seat
- CAT features, QA, translation memories and term bases
- GitHub, GitLab, Bitbucket integrations
Professional
month
525/mo billed annually
- Unlimited TMS seats, 15 Strings seats
- Vendor management and quality assessment
- Reporting and customizable workflows
Software UI/UX
month
525/mo billed annually
- 15 Strings seats, 1M managed words
- APIs, 50+ file formats, in-context editor
- Figma, Jira, GitHub, Unity integrations
Team
month
1,245/mo billed annually
- Unlimited TMS seats, 20 Strings seats
- All Phrase products
- Figma, Slack, WordPress integrations
Business
custom
Custom
- 150 Strings seats
- Single sign-on
- Advanced translation memory
Enterprise
custom
Custom
- All integrations incl. Adobe Experience Manager
- Premium success plan
- Tailored onboarding
| Cost for a team, per month | 1 person | 5 people | 20 people |
|---|---|---|---|
| Freelancerflat, up to 1 | $27 | — | — |
| Professionalflat | $525 | $525 | $525 |
| Software UI/UXflat | $525 | $525 | $525 |
| Teamflat | $1,245 | $1,245 | $1,245 |
Billed yearly where the plan offers it. — means the plan doesn't allow that many people.
How Phrase compares
- Phrase has no free plan, while 3 of the 4 alternatives below have one.
| Tool | Starts at | Free plan | Free trial | API | Open source | |
|---|---|---|---|---|---|---|
| PPhrase | $27/mo | — | — | |||
S Smartcat | $100/mo | — | — | Phrase vs Smartcat | ||
L Lara Translate | — | — | — | Phrase vs Lara Translate | ||
G Google Translate | Free | — | — | — | Phrase vs Google Translate | |
D DeepL | — | — | Phrase vs DeepL |
Compare 7 capabilities
| Capability | Phrase | DeepL |
|---|---|---|
| Document translation | — | |
| Glossaries | ||
| Translation memory | ||
| Speech translation | — | |
| AI quality scoring | — | |
| Office add-ins | — | |
| Repo & design integrations | — |
Capabilities as stated on each vendor's own site; — means the site doesn't say. The closest alternatives in our directory by category. “Starts at” is the cheapest paid plan per month, as each vendor lists it.
Phrase data and privacy
Trains AI on your content
Yes
“We also use the content (which may contain personal data) uploaded by our users and clients to enhance and maintain Phrase products and service offerings. This includes using the content for machine learning, where we train our models on uploaded data”
Data retention
Deleted within 60 days after customer deletes content or agreement ends
“delete them in accordance with our retention and backup processes automatically within 60 days after the customer permanently deletes their content from the Phrase Solution or within 60 days from termination of the agreement”
Where data is stored
Not stated
Security and compliance
From Phrase's own privacy and security pages , checked Oct 28, 2026. We only show what the vendor states in writing; “not stated” means the pages don't say.
Who's behind Phrase
- Company
- Phrase a.s.
- Based in
- Prague, Czech Republic
- Founded
- 2010
- Part of
- Phrase Group Holding s.r.o.
“Phrase traces back to 2010, when Memsource launched in Prague as a translation management platform.”
“Phrase Group means Phrase and any other subsidiaries under the Control of Phrase Group Holding s.r.o.”
From Phrase's own about, terms and privacy pages, checked Oct 28, 2026.
Pros and cons
Strengths
- 14-day free trial on all plans with no automatic charge
- Freelancer plan starts at 27/month billed annually
- Developer tools include APIs, webhooks, MCP server and CLI
- 24/7 customer support on all plans
Limitations
- Team and Professional plans start at 525–1,245/month
- Listed prices apply only to annual billing
- Business and Enterprise pricing requires contacting sales
- No free plan
Phrase FAQ
How much does Phrase cost?
Annual-billing plans start at 27/month for Freelancer, 525/month for Professional or Software UI/UX, and 1,245/month for Team. Business and Enterprise pricing is custom.
Is there a free trial?
Yes. The pricing page lists a 14-day free trial with no automatic charge when it ends.
Does Phrase have an API?
Yes. Its Developer Hub offers APIs, webhooks, an MCP server, a CLI and libraries.
Which integrations are available?
Phrase lists GitHub, GitLab, Bitbucket, Figma, Jira, Slack, WordPress, Contentful, Drupal and Adobe Experience Manager, among others, depending on the plan.
How can I pay?
By credit card, PayPal or bank transfer. Billing is annual or quarterly.
User reviews
No reviews yet. Used Phrase? Be the first.
Sign in to rate this tool and share how you use it.
Phrase
From $27/mo
Tools similar to Phrase
AI translation platform for enterprise content in 280+ languages
AI translation of text, documents, images and speech in 200+ languages
Translate text, documents, websites, speech and camera images across languages