Murf AI vs Vapi

Pricing, features, platforms and who each one suits — side by side.

Murf AI

AI voice generator, dubbing and voice agents for creators and businesses

Free · from $19/moVisit site

Vapi

Developer platform to build, test and deploy voice AI agents for phone calls

Free · from $29/moVisit site

Choose Murf AI if…

you want the lower entry price ($19/mo vs $29/mo)
you work on Windows
you're in its core audience: content creators, e-learning designers

Choose Vapi if…

you're in its core audience: developers, customer support teams

Side by side

FeatureM

Murf AIV

Vapi

Pricing modelFreemiumFreemium

Starting price$19/mo$29/mo

Free plan

Free trial

API

Open source

Trains AI on your content—Yes

Data retentionDeleted within 30 days of account terminationDepends on customer config; free plan 14 days raw data; deleted on request

Security and complianceSOC 2, ISO 27001, GDPR, HIPAASOC 2, HIPAA, PCI DSS

Voice cloning—

Commercial rights—

AI dubbing—

Pronunciation control—

Emotion/style control—

Speech-to-speech—

Caption export—

Real-time streaming—

PlatformsWeb, Windows, APIWeb, API

CategoryText to SpeechVoice Agents

CompanyMurf Inc. · United States · since 2020Vapi Inc. · United States

Full feature lists

M Murf AI

200+ AI voices in 35+ languages
Pitch, speed and intonation controls
Custom pronunciation library
Say It My Way voice-style mirroring
Dubbing in 40+ languages keeping the original voice
Voice agents for inbound and outbound calls
TTS API with Falcon 2 and Gen2 models
Integrations with Canva, Google Slides, PowerPoint, Captivate

V Vapi

Configurable voice, conversation flow and telephony
Call testing and simulation before going live
Real-time call monitoring and observability
Built-in AI conversation guardrails
Twilio, Vonage, Telnyx and Vapi SIP telephony
Model providers passed through at cost
SSO, OAuth and RBAC access controls
SOC 2, HIPAA and PCI compliance

Their home pages

What each vendor shows first: the pitch, the plans and the sign-up.

What you'd pay

The cheapest plan that fits, per month, billed yearly where the plan offers it.

Team size	Murf AI	Vapi
1 person	$19 Creator	$29 Core
5 people	$66 Business	$29 Core
20 people	$66 Business	$29 Core

Work it out for your team

People

Murf AICreator$19/mo
VapiCore$29/mo

Prices are per month on yearly billing; these vendors publish no monthly rate. The cheapest paid plan with a published price that fits. Custom and sales-quoted plans aren't included.

What the free plans include

Murf AI

Free plan limits aren't published.

Vapi

$5 free credits to get you started
2 organizations
4 concurrent calls
14 days raw data retention

All plans and prices

Murf AI

Free$0

Creator$19/mo billed annually

Business$66/mo billed annually

EnterpriseCustom

Vapi

No Success Package$0 to start, $0.05/min hosting

Core$29

Pro10% of Vapi hosting fee, $999/mo minimum

PremierCustom

Strengths and limitations

Murf AI

Free plan with 10 minutes of voice generation, no card required
200+ voices across 35+ languages
API priced from $0.01 per minute
Plugins for Canva, PowerPoint, Google Slides and Captivate

Free plan limited to 2 projects and 10 minutes
Listed paid prices assume annual billing
No mobile app listed

Vapi

$5 free credits and no minimum minutes to start
Model provider costs passed through with no markup
Unlimited agents on every plan
SOC 2, HIPAA and PCI compliance

The hosting fee and provider costs add up; the page estimates $82–$129 for 1,000 minutes
HIPAA compliance is a $2,000/month add-on
The free tier has no support SLA and allows only 4 concurrent calls
Pro requires a $999/month minimum