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Submagic

AI captions, clipping and auto-editing for short-form social videos

From $12/mo submagic.co
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Submagic screenshot

Pricing

From $12/mo

API

Yes

Company

TURBO STUDIO S.A.S.France

Platforms

WebAPI

What is Submagic?

Submagic is an AI video editor that turns raw footage into short-form videos for TikTok, Instagram Reels, YouTube Shorts, Facebook Reels and LinkedIn. It adds AI captions in 123 languages, and you cut and trim a video by editing its transcript.

Its Magic Clips feature pulls key moments from a long video and turns them into several shorts. AI auto edit removes silences and adds B-roll, sound effects, transitions and zooms. The editor also covers AI avatar videos, post scheduling and publishing, and a shared team workspace. Exports go up to 4K at 60fps on the Business plan.

Submagic suits creators, social media teams and businesses that publish short videos often. A Video Editing API lets developers automate editing workflows. Paid plans start at $12/month billed yearly.

Key features

  • AI captions in 123 languages
  • Text-based editing through the transcript
  • Magic Clips turns long videos into multiple shorts
  • Auto silence removal, B-roll, transitions and zooms
  • AI avatar videos without filming
  • Schedule and publish posts to social platforms
  • Shared team workspace with brand kit
  • Export up to 4K at 60fps

Use cases

Who it's for

Content creatorsSocial media managersMarketing teamsAgenciesDevelopers automating video

Repurposing podcasts and long videos

Magic Clips pulls key moments from a long recording and turns them into several shorts.

Captioning social videos

Add styled captions in 123 languages to Reels, TikToks and Shorts.

Faster editing for talking-head clips

Auto edit removes silences and adds B-roll, zooms and sound effects.

Automated video pipelines

Developers can use the Video Editing API to automate editing at scale.

Submagic pricing

From the vendor's site, checked Oct 26, 2026; we re-check prices monthly. Prices change — confirm on their pricing page.

Starter

month

$19/mo, or $12/mo billed yearly

  • 45 credits (~15 videos)
  • Up to 2 min per video
  • 1080p at 30 FPS
  • No watermark

Pro

month

$39/mo, or $23/mo billed yearly

  • 120 credits (~40 videos)
  • Up to 5 min per video
  • Storyblocks b-rolls and audio
  • AI auto zooms and Brand Kit

Business

month

$69/mo, or $41/mo billed yearly

  • 300 credits (~100 videos)
  • Up to 30 min per video
  • 4K at 60 FPS
  • Priority support and rendering

Custom

contact sales

Custom

  • Custom limits
  • SSO
  • Dedicated customer success
  • Custom API limits

Which plan do you need?

  1. SubmagicStarter$12/mo
  2. KlapBasic$14/mo
  3. Opus ClipPro$14.50/mo

The cheapest paid plan with a published price that fits. Custom and sales-quoted plans aren't included.

How Submagic compares

  • Submagic has no free plan, while all 4 alternatives below have one.
ToolStarts atCost per minute of input videoFree planFree trialAPIOpen source
SSubmagic$12/mo————
OOpus Clip$14.5/mo$0.10—Submagic vs Opus Clip
KKlap$14/mo$0.14—Submagic vs Klap
VVizard.ai————Submagic vs Vizard.ai
CCapCut————Submagic vs CapCut
Compare 8 capabilities
CapabilitySubmagicOpus ClipKlapVizard.ai
Virality score——
AI reframe—
Animated captions—
AI B-roll—
Auto-post & schedule
Premiere/Resolve export———
4K export—
Brand kit

Capabilities as stated on each vendor's own site; — means the site doesn't say. The closest alternatives in our directory by category. “Starts at” is the cheapest paid plan per month, as each vendor lists it.

Submagic data and privacy

Trains AI on your content

Not stated

Data retention

Customer data kept no longer than 2 years after contract ends

“We retain customer data for no longer than 2 years following the end of our contractual relationship.”

Where data is stored

US

“our servers are located in the United States, and our third-party service providers operate in the EU and the United States.”

Security and compliance

None stated

From Submagic's own privacy and security pages , checked Oct 28, 2026. We only show what the vendor states in writing; “not stated” means the pages don't say.

Pros and cons

Strengths

  • Yearly billing lowers Starter to $12/mo
  • Captions support 123 languages
  • API available with minute-based packs
  • Business plan exports in 4K at 60 FPS

Limitations

  • No free plan listed on the pricing page
  • Starter limits videos to 2 minutes at 1080p/30 FPS
  • API minute packs are extra and require a paid plan

Submagic FAQ

How much does Submagic cost?

Starter is $19/mo or $12/mo billed yearly. Pro is $39/mo or $23/mo billed yearly. Business is $69/mo or $41/mo billed yearly. Custom pricing is available through sales.

Is there a free plan?

The pricing page lists no free plan. It does say sign-up needs no credit card.

Does Submagic have an API?

Yes. It has a Video Editing API, and extra minute packs start at $57/mo for 250 minutes.

Which platforms can I publish to?

TikTok, Instagram Reels, YouTube Shorts, Facebook Reels and LinkedIn video.

Can I cancel anytime?

Yes. The pricing page says both monthly and yearly plans can be cancelled anytime.

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Submagic

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