W
WBrightLocal vs Koala AI (KoalaWriter)
Pricing, features, platforms and who each one suits — side by side.
B
Choose BrightLocal if…
- you're in its core audience: local businesses, seo agencies
K
Choose Koala AI (KoalaWriter) if…
- you want a free plan to start with
- you want the lower entry price ($25/mo vs $31/mo)
- you're in its core audience: bloggers and affiliate marketers, seo agencies
Side by side
Feature BrightLocal Koala AI (KoalaWriter)
Pricing modelFree trialFreemium
Starting price$31/mo$25/mo
Free plan
Free trial
API
Open source
Trains AI on your contentNo—
Data retentionPlatform account retained 3 years from last recorded activityNo purpose requires keeping personal data over 36 months after account termination
Security and complianceGDPRGDPR
Updates, last 90 days—9
AI search visibility—
Local geo-grid ranking—
CMS publishing—
MCP server—
PlatformsWeb, APIWeb, API
CategorySEOBlog & SEO Writing
CompanyBrightLocal LtdF5 Media, LLC
Based inUnited KingdomUnited States
Founded2009—
Part ofBrightLocal Services Ltd—
What you'd pay
The cheapest plan that fits, per month, billed yearly where the plan offers it.
| Team size | BrightLocal | Koala AI (KoalaWriter) |
|---|---|---|
| 1 person | $30.75 Track | $25 Starter |
| 5 people | $30.75 Track | $25 Starter |
| 20 people | $30.75 Track | $25 Starter |
Work it out for your team
- Koala AI (KoalaWriter)Starter$25/mo
- BrightLocalTrack$30.75/mo
The cheapest paid plan with a published price that fits. Custom and sales-quoted plans aren't included.
What the free plans include
BrightLocal
No free plan.
Koala AI (KoalaWriter)
- KoalaWriter: 5,000 words (one-time allowance)
- 25 credits
- Brand DNA: 1 brand
- Brand DNA agent: 5 messages
Key features
B BrightLocal
- Local rank tracking for up to 100 keywords and competitors
- Geo-grid map view of local rankings
- Local AI Visibility Tracker for ChatGPT and Google AI
- AI Insights with prioritized actions
- Citation monitoring and manual citation building
- Google Business Profile audits and post scheduling
- Review monitoring and management
- APIs for listings, reviews and ranking data
K Koala AI (KoalaWriter)
- SEO agent that plans content from Google Search Console data
- Long-form article writing with live SERP analysis
- Deep research and automatic internal linking
- Brand DNA profile built from your website or Google Maps
- Keyword gap, backlink and competitor data
- Visibility tracking in Google and AI answer engines
- One-click publishing to WordPress, Shopify, Webflow, Ghost
- MCP server exposing 62 SEO tools
Plans and prices
From each vendor's site. Prices change — confirm before buying.
BrightLocal
Track$31/mo ($369 billed annually)
Manage$40/mo ($485 billed annually)
Citation Buildingfrom $2/citation
Managed SEO Servicesfrom $499/mo
API SolutionsCustom
Koala AI (KoalaWriter)
Free$0
Starter$25/mo
Professional$49/mo
Boost$99/mo
Growth$179/mo
Elite$350/mo
Advanced$500/mo
Scale I–III$750–$2,000/mo
Strengths and limitations
BrightLocal
- Paid plans start at $31/mo, and annual billing saves 25%
- Free tools such as a Local SERP Checker and a Google review link generator
- Offers self-serve software, managed services and APIs
- Free trial available on platform plans
- Track plan limits geo-grid tracking to five keywords
- AI Insights requires the Manage plan or higher
- API pricing is not published
- No mobile apps listed
Koala AI (KoalaWriter)
- Free tier gives 5,000 words with no credit card
- Publishes directly to WordPress, Shopify, Webflow and Ghost
- Paid plans include API access and an MCP server
- Annual billing saves 20%
- Free words and credits are one-time, not monthly
- Premium models use words at 2x–3x the normal rate
- Full agent access requires the $99/month Boost plan
- Extra brands cost $29/month each
More comparisons
Other options to consider
WW
From $79/mo
S
SS
From $49/mo
F
FF
From $39/mo
N
NNLP-based content optimization and AI search visibility tracking for SEO teams
From $23/mo
N
From $23/mo
N
NLP-based content optimization and AI search visibility tracking for SEO teams
Blog & SEO WritingAPI
Facts from each vendor's public pages, prices checked Oct 26, 2026. Editorial policy