LLooka vs Tailor Brands
Pricing, features, platforms and who each one suits — side by side.
L
Choose Looka if…
- you want the lower entry price ($8/mo vs $16.58/mo)
- you're in its core audience: entrepreneurs, small business owners
T
Choose Tailor Brands if…
- you want a free plan to start with
- you're in its core audience: first-time founders, solo entrepreneurs
Side by side
Feature Looka Tailor Brands
Pricing modelPaidFreemium
Starting price$8/mo$16.58/mo
Free plan
Free trial
API
Open source
Data retention—Kept as needed for processing purposes; deleted on request from active databases
Social media kit—
Business card designs—
Website builder—
PlatformsWebWeb
CategoryLogo & Brand DesignLogo & Brand Design
CompanyLookaTailor Brands Ltd.
Based in——
Founded—2014
Part of——
Key features
L Looka
- AI logo generation from business name and style preferences
- Logo editor for colors, fonts and layout
- High-res logo files in multiple formats
- Brand Kit with social media and business card templates
- Website builder in Brand Kit Web plan
- Full logo ownership after purchase
T
Tailor Brands
- LLC and corporation formation in all 50 states and D.C.
- Navi AI assistant that tracks filings and deadlines
- Logo maker
- Website and online store builder with domains
- Registered agent, licenses, permits and trademark services
- Bookkeeping, invoicing and tax support
- Digital business cards and social media post templates
- Business banking through partner banks
Plans and prices
From each vendor's site. Prices change — confirm before buying.
Looka
Basic Logo Package$20
Premium Logo Package$65
Brand Kit Subscription$96/year (about $8/mo, billed annually)
Brand Kit Web Subscription$129/year
Tailor Brands
Lite / Basic$0 + state fees
Essential$199 + state fees
Elite$249 + state fees
Strengths and limitations
Looka
- Logos can be designed and previewed before paying
- One-time logo purchase options from $20
- You keep logo rights even after a subscription ends
- Accepts PayPal as well as major credit cards
- Basic package includes only a single PNG file
- Brand Kit requires an annual subscription
- Custom domains cost extra on website plans
- Discover cards are not accepted
Tailor Brands
- Free Lite plan covers LLC formation (state fees extra)
- Formation, branding and website tools in one account
- Paid plans process filings in 1 business day
- Support by chat or phone
- State filing fees are charged separately
- Bookkeeping costs $39/month after the 30-day trial
- Registered agent ($199/year) and EIN filing ($99) cost extra
- Free plan processing takes 14 business days
More comparisons
Other options to consider
L
LL

From $20/mo
B
BB

Freemium
B
AI logo maker with brand guides, business cards and social assets
Logo & Brand DesignFree plan
L
LL

Freemium
L
AI logo maker for small businesses and personal brands, free to design
Logo & Brand DesignFree plan
C
CC


Free, from $12/mo
C
Online design platform with templates and AI tools for individuals and teams
Graphic DesignFree plan
R
RR


Free, from $18/mo
R
Build and publish apps and websites by describing them in plain language
App & Website BuildersFree plan
L
LL


Free, from $25/mo
L
Build, host and run web apps by chatting with AI, with a built-in backend
App & Website BuildersFree planAPI
Built from each vendor's public website; we haven't tested them hands-on. Editorial policy