P
POwner.com vs Surfer SEO
Pricing, features, platforms and who each one suits — side by side.
O
Choose Owner.com if…
- you're in its core audience: independent restaurant owners, multi-location restaurant groups
S
Choose Surfer SEO if…
- you want the lower entry price ($49/mo vs $249/mo)
- you need an API to build on
- you work on Chrome
- you're in its core audience: seo specialists, content marketers
Side by side
Feature Owner.com Surfer SEO
Pricing modelPaidPaid
Starting price$249/mo$49/mo
Free plan
Free trial
API
Open source
Security and compliance—GDPR
Updates, last 90 days—1
MCP server—
PlatformsWebWeb, Chrome, API
CategoryE-commerceSEO
CompanyOwner.com, Inc.Surfer sp. z o.o.
Based inUnited StatesPoland
Founded——
Part of——
Key features
O Owner.com
- AI-optimized restaurant website built to rank on Google
- Commission-free online ordering with smart upsells
- Branded mobile app with push notifications
- Loyalty and rewards program
- Automated email and SMS marketing campaigns
- AI phone ordering and waitlist
- Point of sale, kitchen tablet and POS integrations
- Catering menus and ordering with SEO pages
S Surfer SEO
- Content Editor with live SEO and AI search guidelines
- AI visibility tracking across ChatGPT, Gemini, Claude, Perplexity
- Content audit with prioritized action list
- Topical maps and competitive gap analysis
- Re-optimization alerts when rankings or AI mentions drop
- Google Docs, WordPress and Contentful integrations
- Plagiarism checker and AI Humanizer
- MCP connection to ChatGPT and Claude
Plans and prices
From each vendor's site. Prices change — confirm before buying.
Owner.com
Flexible$249/month + 5% restaurant fee per order
Flat Rate$499/month
Surfer SEO
Discovery$49/mo billed yearly
AI Search Analytics$82/mo billed yearly
Standard$99/mo billed yearly
Pro$182/mo billed yearly
Peace of Mind$299/mo billed yearly
EnterpriseCustom
Strengths and limitations
Owner.com
- Both plans include every feature
- Month-to-month billing with no long-term contract
- Setup and migration handled by a dedicated specialist
- 24/7 support and chargeback protection included
- No free plan or free trial listed
- Flexible plan adds a 5% fee per order
- Limited design customization, by the company's own description
Surfer SEO
- Tracks visibility in both Google and major AI assistants
- Integrates with Google Docs, WordPress and Contentful
- Peace of Mind plan includes unlimited documents under a fair usage policy
- Yearly billing saves up to 17%
- No free plan listed
- Listed prices are for yearly billing, charged upfront
- API access requires Peace of Mind ($299/mo), an API add-on or Enterprise
- PayPal is not accepted
More comparisons
Other options to consider
PP
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SAI assistant that helps Shopify merchants build, run and grow their stores
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S
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AI assistant that helps Shopify merchants build, run and grow their stores
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OO
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HH
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AI product information platform for ecommerce catalogs, content and images
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W
WW
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F
FF
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Built from each vendor's public website; we haven't tested them hands-on. Editorial policy