WFrase vs Owner.com
Pricing, features, platforms and who each one suits — side by side.
Choose Frase if…
- you want the lower entry price ($39/mo vs $249/mo)
- you need an API to build on
- you want to trial it before paying
- you're in its core audience: freelance content writers, in-house marketing teams
Choose Owner.com if…
- you're in its core audience: independent restaurant owners, multi-location restaurant groups
Side by side
Key features
F
Frase
- AI agent drafts content using a learned brand profile
- Content scoring for Google and GEO optimization
- AI Visibility tracking across ChatGPT, Perplexity, Claude, Gemini
- Content Guard monitors pages and drafts revisions
- Site audit and backlink gap analysis with outreach drafts
- Publishing to WordPress, Webflow, Sanity, Wix, FraseCMS
- Writes in 70+ languages
- MCP server, CLI and API access
O
Owner.com
- AI-optimized restaurant website built to rank on Google
- Commission-free online ordering with smart upsells
- Branded mobile app with push notifications
- Loyalty and rewards program
- Automated email and SMS marketing campaigns
- AI phone ordering and waitlist
- Point of sale, kitchen tablet and POS integrations
- Catering menus and ordering with SEO pages
Plans and prices
From each vendor's site. Prices change — confirm before buying.
Frase
Owner.com
Strengths and limitations
Frase
- 7-day free trial with no credit card required
- Tracks visibility in multiple AI answer engines
- MCP server and CLI available on every plan
- Publishes directly to several CMSs, plus free FraseCMS hosting
- No free plan
- Starter is limited to 1 seat, 1 site and 10 articles
- Claude and Gemini tracking only on the Scale plan and above
- Extra seats cost $29/mo
Owner.com
- Both plans include every feature
- Month-to-month billing with no long-term contract
- Setup and migration handled by a dedicated specialist
- 24/7 support and chargeback protection included
- No free plan or free trial listed
- Flexible plan adds a 5% fee per order
- Limited design customization, by the company's own description
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P
Built from each vendor's public website; we haven't tested them hands-on. Editorial policy

