C
CGeneral-purpose AI chat assistant for writing, research, coding and everyday tasks
Free, from $8/mo
Gemini vs Microsoft Copilot
Pricing, features, platforms and who each one suits — side by side.
G
Choose Gemini if…
- you need an API to build on
- you're in its core audience: google account users, students and researchers
M
Choose Microsoft Copilot if…
- you work on Windows, macOS, iOS
- you're in its core audience: individuals, students
Side by side
Feature Gemini Microsoft Copilot
Pricing modelFreemiumFreemium
Starting price—$18/mo
Free plan
Free trial
API
Open source
Web search—
Image generation—
PlatformsWeb, APIWeb, Windows, macOS, iOS, Android
CategoryAI ChatbotsAI Chatbots
CompanyGoogleMicrosoft
Based in——
Founded——
Part of——
Key features
G Gemini
- Chat with Gemini models
- Deep Research reports
- Image generation and editing
- Gemini Live voice conversations
- Canvas for writing and coding
- Custom Gems
- Video generation on paid plans
- Gemini in Gmail, Docs and Vids
M Microsoft Copilot
- Chat for brainstorming, summarizing and planning
- Web-grounded answers for research
- Content drafting and image generation
- Researcher for in-depth research
- Guided Learning study mode
- Notebook for organizing projects
- Copilot inside Word, Excel, PowerPoint, Outlook and Teams on business plans
- Pre-built agents for research and data analysis
Plans and prices
From each vendor's site. Prices change — confirm before buying.
Gemini
Free£0
Google AI Plus£4.49/mo (UK pricing)
Google AI Pro£18.99/mo (UK pricing)
Google AI UltraFrom £79.99/mo; £189.99/mo for 20x tier (UK pricing)
Gemini Enterprise BusinessFrom $21/seat/mo
Gemini Enterprise Standard/PlusFrom $30/seat/mo
Microsoft Copilot
FreeFree
Microsoft 365 Copilot Business (add-on)$18/user/mo billed yearly (first-year promotional price); $25.20/user/mo monthly
Microsoft 365 Business Standard with Copilot$23.50/user/mo billed yearly; $28.20/user/mo monthly
Microsoft 365 Business Premium with Copilot$32/user/mo billed yearly; $38.40/user/mo monthly
Strengths and limitations
Gemini
- Free plan includes Deep Research, Gemini Live and Canvas
- Paid plans bundle 400 GB to 20 TB+ of storage
- Business edition available from $21 per seat per month
- Developer access through AI Studio and a usage-based API
- Free plan limits are not specified exactly
- Personal plan prices on the page fetched were shown in GBP only
- Paid prices for AI Studio and Antigravity are not listed
Microsoft Copilot
- Free tier available with a Microsoft account
- Apps for web, Windows, Mac, iOS and Android, plus Microsoft Edge
- Works inside Microsoft 365 apps on business plans
- Free tier has usage limits on some capabilities
- Advanced business features such as Cowork and Autopilot are billed by usage on top of the license
- The $18 add-on price is a first-year promotion and requires an eligible Microsoft 365 Business plan
More comparisons
Other options to consider
CC
Free, from $8/mo
C
General-purpose AI chat assistant for writing, research, coding and everyday tasks
AI ChatbotsFree plan
G
GxAI's chat assistant for questions, writing and research, with free and paid tiers
Free, from $30/mo
G
Free, from $30/mo
G
xAI's chat assistant for questions, writing and research, with free and paid tiers
AI ChatbotsFree planAPI
C
CC
Free, from $17/mo
D
DD
Paid
N
NN
Freemium
N
AI research notebook that answers questions from the sources you upload
Research AssistantsFree plan
S
SS
Free
S
Free AI-powered search engine for scientific papers across all fields
Research AssistantsFree planAPI
Built from each vendor's public website; we haven't tested them hands-on. Editorial policy