Gong vs Tana

Pricing, features, platforms and who each one suits — side by side.

Gong

Revenue AI platform that captures sales interactions and automates follow-up

Contact for pricingVisit site

Tana

Botless meeting platform that runs your own Claude or ChatGPT on live calls

Free · from $15/moVisit site

Choose Gong if…

you're in its core audience: sales teams, revenue operations

Choose Tana if…

you want a free plan to start with
you work on macOS, Windows, Linux
you're in its core audience: product and engineering teams, sales teams

Side by side

FeatureG

GongT

Tana

Pricing modelContact for pricingFreemium

Starting price—$15/mo

Free plan

Free trial

API

Open source

Trains AI on your contentNoYes, unless you opt out

Data retentionKept as long as reasonably necessary; customers configure custom retention settingsUser content kept until you remove it or while you're a registered user

Security and complianceSOC 2 Type II, ISO 42001, ISO 27001, ISO 27701, PCI DSS, GDPR, CCPASOC 2

Updates, last 90 days—2

Call recording—

Live coaching—

Salesforce/HubSpot sync

Outreach sequences—

Contact database—

Built-in dialer—

Pipeline forecasting—

MCP server

PlatformsWebWeb, macOS, Windows, Linux, iOS

CategorySales Assistants & CRMMeeting Notes

CompanyGong.io Ltd. · IsraelTana Labs, Inc. · United States

Full feature lists

G Gong

Captures and analyzes customer interactions
Revenue Graph connecting interaction data across the business
AI agents for follow-ups and pipeline edits
Pipeline forecasting with centralized analytics
AI-personalized sales engagement
Rep training built from real customer conversations
Dashboards for revenue performance
Multilingual capabilities

T Tana

Botless capture of Zoom, Google Meet and Teams calls
Bring your own Claude Code or ChatGPT agent
Live transcription in 33 languages
Hosted Tana calls guests join without an account
Custom agents that run on a schedule
Approval-based proposals before AI writes changes
Integrations with GitHub, Slack, Linear, Jira, HubSpot
MCP server for external agents

Their home pages

What each vendor shows first: the pitch, the plans and the sign-up.

What you'd pay

The cheapest plan that fits, per month, billed yearly where the plan offers it.

Team size	Gong	Tana
1 person	no published plan	$20 Pro (early bird)
5 people	no published plan	$175 Business
20 people	no published plan	$700 Business

What the free plans include

Gong

No free plan.

Tana

Host 5 meetings a month with AI transcripts and summaries
Connect 1 calendar
50 AI queries

All plans and prices

Gong

Custom proposalCustom

Tana

Free$0

Pro$15/member/mo billed yearly ($19 billed monthly)

BusinessFrom $35/member/mo billed yearly

Price changes we've recorded

We re-read each pricing page every month and log what changed.

Gong

No changes since we started tracking.

Tana

Nov 5, 2026Starting price: $20/mo → $15/mo; New plan: Pro ($15); Plan dropped: Pro (early bird)

Strengths and limitations

Gong

One platform covers engagement, forecasting, enablement and agents
Integrating an existing tech stack costs nothing extra, per the pricing page
Rated 4.8 on G2 across 6,200+ reviews
Industry-specific solutions for financial services, healthcare and manufacturing