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Bloomberg Tax vs Intuit TurboTax / Intuit Assist

Pricing, features, platforms and who each one suits — side by side.

BBloomberg TaxContact for pricingVisit site
IIntuit TurboTax / Intuit AssistFreemiumVisit site
VS
B

Choose Bloomberg Tax if…

  • you're in its core audience: tax professionals, accountants
I

Choose Intuit TurboTax / Intuit Assist if…

  • you want a free plan to start with
  • you're in its core audience: individual taxpayers, w-2 employees

Side by side

Feature Bloomberg Tax Intuit TurboTax / Intuit Assist
Pricing modelContact for pricingFreemium
Starting price——
Free plan
Free trial
API
Open source
Human experts included—
PlatformsWebWeb
CategoryFinance & AccountingFinance & Accounting
CompanyBloomberg Tax & AccountingIntuit Inc.
Based in—United States
Founded——
Part of——

Key features

B Bloomberg Tax

  • Bloomberg Tax Answers generative AI tool for tax questions
  • AI Assistant within the research platform
  • Tax research content for professionals
  • AI tools included at no additional charge

I Intuit TurboTax / Intuit Assist

  • Step-by-step guided federal and state tax filing
  • Intuit Assist AI answers tax questions while you file
  • Import, upload or photograph documents to auto-fill fields
  • CompleteCheck scans the return for errors
  • On-demand advice and final review from tax experts
  • Full-service option where an expert files for you
  • Monthly bookkeeping and advisory service for sole proprietors

Plans and prices

From each vendor's site. Prices change — confirm before buying.

Bloomberg Tax

SubscriptionCustom

Intuit TurboTax / Intuit Assist

Free Edition$0 Federal + $0 State + $0 To File
Do It Yourself$0-$139
Expert Assist$59-$209
Expert Full ServiceStarting at $129
Expert 365 Business$61/mo

Strengths and limitations

Bloomberg Tax

  • Generative AI tools included at no additional charge
  • Backed by Bloomberg Tax & Accounting research content
  • No public pricing; you have to contact sales
  • AI features available only to subscribers

Intuit TurboTax / Intuit Assist

  • Free Edition covers simple Form 1040 returns at $0 federal and state
  • Intuit Assist AI is included in Do It Yourself editions
  • Users can upgrade to human tax expert help or full service
  • Documents can be imported or photographed and auto-filled
  • Free Edition excludes itemized deductions, self-employment, investment and rental income
  • Help and Support is not included in the Free Edition
  • Expert 365 Business needs QuickBooks Simple Start ($38/mo), sold separately
  • Expert 365 Business is not available to C-Corps, S-Corps or partnerships

More comparisons

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AI tax research with cited answers from Checkpoint content for tax professionals

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From $99/mo
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Free, from $19/mo
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Free, from $19/mo
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Recipe management, food costing and kitchen training for restaurant groups

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Restaurant back office software for invoices, food costs and inventory

From $350/mo
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Built from each vendor's public website; we haven't tested them hands-on. Editorial policy