R
RLofty vs Ylopo
Pricing, features, platforms and who each one suits — side by side.
L
Choose Lofty if…
- you need an API to build on
- you work on iOS, Android
- you're in its core audience: real estate agents, real estate teams
Y
Choose Ylopo if…
- you're in its core audience: individual real estate agents, real estate team leaders
Side by side
Feature Lofty Ylopo
Pricing modelContact for pricingContact for pricing
Starting price——
Free plan
Free trial
API
Open source
Security and complianceISO 27001, SOC 2—
MLS/IDX integration
CRM integration
PlatformsWeb, iOS, AndroidWeb
CategoryReal Estate & ConstructionReal Estate & Construction
CompanyLofty Inc.Ylopo, LLC
Based inUnited StatesUnited States
Founded——
Part of——
Key features
L
- AI-powered real estate CRM with unlimited contacts
- SEO-optimized, customizable IDX websites with home search
- Smart Plans multi-step nurture across email, text, calls, mail
- Cowork AI agent for one-off and scheduled CRM tasks
- Sales, Social and Homeowner AI agents as add-ons
- Managed ads on Google, Facebook, Microsoft and ChatGPT
- Power Dialer and mass texting
- MCP Server and CLI access for your own AI agents
Y Ylopo
- AI texting that replies to new leads in under 60 seconds
- AI voice calls that qualify leads and warm-transfer them
- Branded IDX home-search website
- Facebook and Instagram retargeting ads for listings
- Behavior-matched email listing alerts and price-drop notices
- Identity Graph that turns anonymous site visitors into leads
- Integration with an agent's existing CRM
- Mission Control dashboard with team routing and reporting
Plans and prices
From each vendor's site. Prices change — confirm before buying.
Lofty
Lofty AgentCustom
Lofty TeamCustom
Lofty BrokerCustom
Lofty EnterpriseCustom
Ylopo
SoloCustom
Growing TeamCustom
CompleteCustom
Strengths and limitations
Lofty
- Combines CRM, IDX website, dialer and marketing in one platform
- Over 33 lead generation methods offered
- Mobile app plus a separate Closely home search app for clients
- Phone and email support seven days a week and over 50 live training sessions a week
- No public pricing; every plan requires a quote
- No free trial, only a demo
- AI agents and Power Dialer are paid add-ons
- Ad campaigns require a 15–20% management fee
Ylopo
- Works with your existing CRM, so you don't have to switch
- Leads are exclusive to the client and are not resold
- AI Voice live-transfers qualified leads to the agent's phone
- Pricing is based on database size, not agent seats
- No prices are published; you need a demo to get a quote
- AI Voice is only included from the Growing Team plan up
- Contract and setup fees are not disclosed on the site
- Built only for real estate
More comparisons
Other options to consider
RR
From $400/mo
R
Commercial property data and true-owner lookup for U.S. CRE professionals
Real Estate & ConstructionAPI
S
SAI real estate marketing platform with CRM, CMAs, email and ads for brokerages
Contact
S
Contact
S
AI real estate marketing platform with CRM, CMAs, email and ads for brokerages
Real Estate & Construction
P
PP
Contact
P
Construction project management platform with AI agents for contractors and owners
Real Estate & ConstructionAPI
A
AConstruction management platform covering design, preconstruction, build and handover
Contact
A
Contact
A
Construction management platform covering design, preconstruction, build and handover
Real Estate & Construction
H
HReal estate marketing toolkit for agents, from CMA to listing copy and social
Free, from $17/mo
H
Free, from $17/mo
H
Real estate marketing toolkit for agents, from CMA to listing copy and social
Real Estate & ConstructionFree planAPI
T
TAI construction takeoff software that measures and labels drawings for estimators
From $299/mo
T
From $299/mo
T
AI construction takeoff software that measures and labels drawings for estimators
Real Estate & Construction
Built from each vendor's public website; we haven't tested them hands-on. Editorial policy