G
GMicrosoft Translator vs Phrase
Pricing, features, platforms and who each one suits — side by side.
M
Choose Microsoft Translator if…
- you want a free plan to start with
- you work on iOS, Android, Windows
- you're in its core audience: travelers, developers
P
Choose Phrase if…
- you're in its core audience: localization managers, software developers
Side by side
Feature Microsoft Translator Phrase
Pricing modelFreemiumFree trial
Starting price—$27/mo
Free plan
Free trial
API
Open source
Trains AI on your content—Yes
Data retention—Deleted within 60 days after customer deletes content or agreement ends
Security and compliance—GDPR
Glossaries—
Translation memory—
AI quality scoring—
Repo & design integrations—
PlatformsWeb, iOS, Android, Windows, APIWeb, API
CategoryTranslationTranslation
CompanyMicrosoftPhrase a.s.
Based in—Czech Republic
Founded—2010
Part of—Phrase Group Holding s.r.o.
Key features
M Microsoft Translator
- Real-time conversation translation
- Multi-device conversation translation
- Offline translation of menus and street signs
- Website and document translation
- Live captioning for classrooms
- Translator API for text and speech
- Custom translation model training and hosting
- Built into Bing and Outlook, with an Outlook add-in
P Phrase
- Translation management system with custom workflows
- AI translation with machine translation engine selection
- Translation quality scoring and language quality assessment
- Software localization with in-context visual editor
- Subtitles and dubbing for multimedia content
- Phrase Atlas conversational assistant for projects and reports
- APIs, webhooks, MCP server and CLI
- Integrations with GitHub, Figma, Contentful, Slack
Plans and prices
From each vendor's site. Prices change — confirm before buying.
Microsoft Translator
Free (F0)Free
S1 Pay-as-you-goPer million characters
D3 Custom volume$40 per million characters
Phrase
Freelancer27/mo billed annually
Professional525/mo billed annually
Software UI/UX525/mo billed annually
Team1,245/mo billed annually
BusinessCustom
EnterpriseCustom
Strengths and limitations
Microsoft Translator
- API free tier includes 2 million characters a month
- Apps for Android, iOS and Windows
- Custom model training is capped at $300 per run
- Built into Bing and Outlook
- S1 pay-as-you-go rates did not display on the pricing page we fetched
- Business API use requires an Azure subscription
Phrase
- 14-day free trial on all plans with no automatic charge
- Freelancer plan starts at 27/month billed annually
- Developer tools include APIs, webhooks, MCP server and CLI
- 24/7 customer support on all plans
- Team and Professional plans start at 525–1,245/month
- Listed prices apply only to annual billing
- Business and Enterprise pricing requires contacting sales
- No free plan
More comparisons
Other options to consider
GG
Free
G
Translate text, documents, websites, speech and camera images across languages
TranslationFree plan
D
DD
Freemium
D
AI translation for text, documents and voice, for individuals and businesses
TranslationFree planAPI
C
CC
Freemium
C
Localization platform for translating software, apps, games, websites and docs
TranslationFree planAPI
S
SS
From $18.99/mo
S
SS
From $100/mo
L
LL
From $149/mo
Built from each vendor's public website; we haven't tested them hands-on. Editorial policy