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Whoop

Wearable membership tracking recovery and fitness, with an AI coach in the app

From $16.58/mo whoop.com
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Pricing

From $16.58/mo

Company

WHOOP

What is Whoop?

Whoop is a wearable health and fitness tracker sold as a membership. You wear the device and it tracks fitness and recovery data. Higher tiers add health and longevity insights.

The app includes WHOOP Coach, a conversational AI coach powered by OpenAI. It answers questions about training, recovery and sleep using your own biometric trends. WHOOP says it doesn't share personal data with OpenAI.

There are three tiers. WHOOP One covers the core fitness and recovery tracking. WHOOP Peak adds more detailed health, fitness and longevity insights. WHOOP Life comes with a medical-grade device and adds ECG heart screening and blood pressure insights.

Memberships are billed once a year, up front, and prices differ by country. Members can switch to a higher tier by paying the prorated difference, or extend to a 24-month term. Whoop fits people who want ongoing data on training, recovery and general health without a one-off device purchase. The Life tier suits people who also want heart and blood pressure insights.

Key features

  • Wearable fitness and recovery tracking
  • Health and longevity insights on the Peak tier
  • ECG heart screening on the Life tier
  • Blood pressure insights on the Life tier
  • Prorated upgrades between membership tiers
  • 12-month or 24-month membership terms

Use cases

Who it's for

AthletesFitness enthusiastsHealth-conscious consumersPeople tracking heart health

Training and recovery

Athletes can track fitness load and recovery to help plan their training.

Long-term health monitoring

Peak members get health and longevity insights that build up over time.

Heart and blood pressure insights

Life members get ECG heart screening and blood pressure insights from a medical-grade device.

Whoop pricing

From the vendor's site, checked Oct 26, 2026; we re-check prices monthly. Prices change — confirm on their pricing page.

WHOOP One

year

$199/year

  • Essential fitness and recovery tracking
  • 24-month option: $319

WHOOP Peak

year

$239/year

  • Advanced health, fitness and longevity insights
  • 24-month option: $399

WHOOP Life

year

$359/year

  • Medical-grade device
  • ECG heart screening
  • Blood pressure insights
  • 24-month option: $599
Cost for a team, per month1 person5 people20 people
WHOOP Oneflat, up to 1$16.58——
WHOOP Peakflat, up to 1$19.92——
WHOOP Lifeflat, up to 1$29.92——

Billed yearly where the plan offers it. — means the plan doesn't allow that many people.

Which plan do you need?

  1. OuraOura Membership (annual)$5.83/mo
  2. WysaPremium (Tools)$8.33/mo
  3. WhoopWHOOP One$16.58/mo
  4. NoomNoom Weight (12 months)$17.42/mo

The cheapest paid plan with a published price that fits. Custom and sales-quoted plans aren't included.

How Whoop compares

  • Whoop has no free plan, while 1 of the 4 alternatives below has one.
ToolStarts atFree planFree trialAPIOpen source
WWhoop$16.58/mo————
OOura$5.99/mo———Whoop vs Oura
NNoom$17.42/mo———Whoop vs Noom
WWysa————Whoop vs Wysa
FFitbod————Whoop vs Fitbod
Compare 5 capabilities
CapabilityWhoopOuraNoomWysa
Human coaching——
AI chat assistant——
Nutrition tracking———
Sleep tracking———
Mental health exercises——

Capabilities as stated on each vendor's own site; — means the site doesn't say. The closest alternatives in our directory by category. “Starts at” is the cheapest paid plan per month, as each vendor lists it.

Pros and cons

Strengths

  • Three tiers, priced from $199 to $359 a year in the US
  • Upgrades are prorated
  • The Life tier adds ECG and blood pressure insights

Limitations

  • The full year is charged up front
  • Prices differ by country
  • No free plan is listed

Whoop FAQ

How much does Whoop cost?

In the US, WHOOP One is $199 a year, Peak is $239 a year and Life is $359 a year.

How is Whoop billed?

Memberships are billed annually, and the full year is charged when you sign up.

Can I upgrade my membership?

Yes. Upgrades are prorated, so you pay the price difference for the time left on your membership.

Are longer terms available?

Yes. 24-month terms cost $319 for One, $399 for Peak and $599 for Life.

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Whoop

From $16.58/mo

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