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Equals vs SheetAI

Pricing, features, platforms and who each one suits — side by side.

EEqualsFrom $2000/moVisit site
SSheetAIFree · from $12/moVisit site
VS
E

Choose Equals if…

  • you want to trial it before paying
  • you work on Slack
  • you're in its core audience: finance teams, revenue operations
S

Choose SheetAI if…

  • you want a free plan to start with
  • you want the lower entry price ($12/mo vs $2000/mo)
  • you're in its core audience: marketers, ecommerce teams

Side by side

Feature Equals SheetAI
Pricing modelFree trialFreemium
Starting price$2000/mo$12/mo
Free plan
Free trial
API
Open source
Data retention—No permanent storage of processed spreadsheet data
Google Sheets add-on—
AI cell formula—
Formula generation
Bring your own key—
Live data connectors—
Shareable dashboards—
PlatformsWeb, SlackWeb
CategorySpreadsheetsSpreadsheets
CompanyEquals Technologies, Inc.IndianAppGuy Tech Pvt Ltd
Based in—India
Founded——
Part of—IAG Tech

Key features

E Equals

  • Managed Snowflake warehouse with synced source data
  • Salesforce connector with CRM writeback
  • Natural-language answers that show formulas and source queries
  • Pre-built ARR, NRR, pipeline and forecast dashboards
  • Scheduled metric updates to Slack or email
  • Live charts and tables embedded in Notion or Coda
  • MCP connection for external AI agents

S SheetAI

  • =SHEETAI formula for text generation in cells
  • Fill a formula down a column to process many rows
  • Classify, tag, clean and summarize data
  • Bulk image, video and music generation via Replicate
  • Sidebar formula generator
  • Bring your own key for OpenAI, Claude, Gemini, Grok
  • Hosted AI with no API key on paid plans

Plans and prices

From each vendor's site. Prices change — confirm before buying.

Equals

Essential$24k/year
Business$36k/year
Enterprise$60k/year

SheetAI

Free (BYOK)Free
Starter$12/mo
Pro$29/mo
Pro Yearly$290/yr
Credit packs$29–$299 one-time

Strengths and limitations

Equals

  • Every plan includes unlimited seats
  • AI answers show the formulas and source queries behind them
  • Includes a managed warehouse, so no separate data stack is needed
  • Free trial tailored to each customer
  • Plans start at $24k per year
  • AI usage beyond the included monthly spend is billed separately
  • Writeback and SSO are only on the higher plans
  • Additional connectors cost $199–$699/mo each

SheetAI

  • Free plan works indefinitely with your own API keys
  • Supports several model providers: OpenAI, Claude, Gemini, Grok
  • One-time credit packs available without a subscription
  • Pro yearly plan saves about two months
  • Works only inside Google Sheets
  • Starter plan is capped at about 500 AI runs per month
  • Free plan users pay AI provider bills separately
  • Team and domain licenses require contacting support

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Built from each vendor's public website; we haven't tested them hands-on. Editorial policy