B
BAI presentation software with auto-aligning slides and brand controls for teams
From $14.50/mo
Canva vs Smartly.io
Pricing, features, platforms and who each one suits — side by side.
C
Choose Canva if…
- you want a free plan to start with
- you're in its core audience: content creators, marketers
S
Choose Smartly.io if…
- you're in its core audience: enterprise brand marketers, performance marketing teams
Side by side
Feature Canva Smartly.io
Pricing modelFreemiumContact for pricing
Starting price$12/mo—
Free plan
Free trial
API
Open source
Data retention—Customer data removed upon contract termination; backups deleted after 90 days
Security and compliance—ISO 27001, GDPR, CCPA
PlatformsWebWeb
CategoryGraphic DesignAdvertising
CompanyCanvaSmartly.io Solutions Oy
Based in—Finland
Founded—2013
Part of——
Key features
C Canva
- Library of design templates
- Drag-and-drop design editor
- Presentation, social media and video design
- Stock content library
- Team collaboration on Business plan
- Free plans for verified nonprofits, teachers and students
S Smartly.io
- Creative suite to design, scale and launch ad creative
- Media suite for cross-channel campaign activation and optimization
- Intelligence suite for planning, performance and measurement insights
- Connected TV ads across 200+ streaming services
- Open web buying through all major DSPs
- Brand Pulse for real-time measurement
- Automated campaign launch and management
Plans and prices
From each vendor's site. Prices change — confirm before buying.
Canva
FreeFree
Pro$12/mo billed yearly ($144/yr), or $18 month-to-month
Business$20.83/mo billed yearly, or $25 month-to-month
EnterpriseCustom
Smartly.io
Contact for pricing. Plan details aren't published.
Strengths and limitations
Canva
- Free plan available to every individual
- Pro has a 30-day free trial
- Free plans for qualifying nonprofits, teachers and students
- Teams plan is closed to new sign-ups
- Enterprise pricing requires contacting sales
- Prices may differ by region
Smartly.io
- Covers social, connected TV, open web and video in one platform
- Brings creative, media and measurement together
- Used by large brands such as Samsung, Spotify and Uber
- No public pricing; you have to request a demo
- No free plan or trial listed
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See site
Built from each vendor's public website; we haven't tested them hands-on. Editorial policy