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Apollo.io vs Veridion

Pricing, features, platforms and who each one suits — side by side.

AApollo.ioFreemiumVisit site
VVeridionContact for pricingVisit site
VS
A

Choose Apollo.io if…

  • you want a free plan to start with
  • you work on Chrome
  • you're in its core audience: sales development reps, account executives
V

Choose Veridion if…

  • you're in its core audience: insurance and risk teams, procurement and supply chain teams

Side by side

Feature Apollo.io Veridion
Pricing modelFreemiumContact for pricing
Starting price——
Free plan
Free trial
API
Open source
Trains AI on your contentYes—
Data retention—Kept as long as needed for purposes; then deleted or restricted
Security and complianceSOC 2 Type II, ISO 27001, GDPR, CCPAGDPR
Own contact database—
Waterfall enrichment—
Phone numbers—
Intent & job-change signals—
Built-in sequences—
MCP server—
PlatformsWeb, Chrome, APIWeb, API
CategoryLead GenerationData Analysis & BI
CompanyZenLeads, Inc. d/b/a Apollo.ioSoleadify Inc.
Based inUnited StatesUnited States
Founded20152019
Part of——

Key features

A Apollo.io

  • B2B database of 240M+ contacts and 30M+ accounts
  • AI agents that research accounts and prioritize leads
  • Email sequencing and outreach automation
  • Parallel dialer for phone prospecting
  • Waterfall enrichment for more complete records
  • Domain warming, inbox rotation and reputation monitoring
  • Chrome extension for finding emails and phone numbers
  • 200+ integrations, plus an MCP server

V Veridion

  • Company graph covering 693M companies in 250 countries
  • Up to 461 attributes per company
  • Match & Enrich API for company records
  • Continuous change detection and monitoring
  • Linked legal entities, locations and corporate hierarchies
  • Source-traceable data points
  • Delivery via API, batch, warehouse or marketplace
  • MCP server and API Playground for developers

Plans and prices

From each vendor's site. Prices change — confirm before buying.

Apollo.io

FreeFree
BasicNot published
ProfessionalNot published
CustomCustom

Veridion

Data FoundationsCustom
Company IntelligenceCustom
Strategic ProgramCustom

Strengths and limitations

Apollo.io

  • Free plan with no time limit
  • Large built-in B2B contact database
  • Works inside your CRM, Gmail and browser
  • Monthly billing can be cancelled anytime
  • Plan prices are not shown on the pricing page
  • API access is listed only on the Custom plan
  • Free plan sends email campaigns only through connected Gmail accounts
  • Unused credits expire at the end of each billing cycle

Veridion

  • Covers 693M companies in 250 countries, including private and long-tail firms
  • Continuous refresh instead of quarterly snapshots
  • Same company object returned in the UI and the API
  • Several delivery options: API, batch, warehouse, marketplace
  • No published prices; every engagement is scoped with sales
  • Entry package refreshes only quarterly and is capped at 50M entities
  • Onboarding typically takes 8–12 weeks to reach production

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Built from each vendor's public website; we haven't tested them hands-on. Editorial policy