Amplemarket vs Gong

Pricing, features, platforms and who each one suits — side by side.

Amplemarket

Sales platform with AI agents, B2B data, sequences and a parallel dialer

From $600/moVisit site

Gong

Revenue AI platform that captures sales interactions and automates follow-up

Contact for pricingVisit site

Choose Amplemarket if…

you want to trial it before paying
you're in its core audience: sdrs and account executives, sales leaders

Choose Gong if…

you're in its core audience: sales teams, revenue operations

Side by side

FeatureA

AmplemarketG

Gong

Pricing modelFree trialContact for pricing

Starting price$600/mo—

Free plan

Free trial

API

Open source

Trains AI on your content—No

Data retentionPer written agreements, then minimum five yearsKept as long as reasonably necessary; customers configure custom retention settings

Security and complianceGDPRSOC 2 Type II, ISO 42001, ISO 27001, ISO 27701, PCI DSS, GDPR, CCPA

Outreach sequences—

Contact database

Built-in dialer—

Pipeline forecasting—

MCP server

PlatformsWebWeb

CategorySales Assistants & CRMSales Assistants & CRM

CompanyAmplemarketGong.io Ltd.

Based inUnited StatesIsrael

Founded——

Part of——

Key features

A Amplemarket

Database of 200M+ verified B2B contacts
Intent signals and job change alerts
AI agents that research accounts and draft outreach
Multichannel sequences across email, calls, social, WhatsApp and SMS
Parallel dialer for calling several leads at once
Mailbox warmup, domain health checks and spam checker
CRM enrichment and email validation
MCP add-on for Claude, ChatGPT and Cursor

G Gong

Captures and analyzes customer interactions
Revenue Graph connecting interaction data across the business
AI agents for follow-ups and pipeline edits
Pipeline forecasting with centralized analytics
AI-personalized sales engagement
Rep training built from real customer conversations
Dashboards for revenue performance
Multilingual capabilities

Plans and prices

From each vendor's site. Prices change — confirm before buying.

Amplemarket

Startup$600/mo

GrowthCustom

EliteCustom

Gong

Custom proposalCustom

Strengths and limitations

Amplemarket

All plans include a free trial
Data, sequences, dialer and deliverability tools in one platform
Sequences cover email, calls, social, WhatsApp and SMS
MCP add-on works with Claude, ChatGPT and Cursor

Cheapest plan is $600/mo on an annual term
Growth and Elite pricing requires contacting sales
Duo Inbox is only included in the Elite plan

Gong

One platform covers engagement, forecasting, enablement and agents
Integrating an existing tech stack costs nothing extra, per the pricing page
Rated 4.8 on G2 across 6,200+ reviews
Industry-specific solutions for financial services, healthcare and manufacturing