S
SGong vs Structurely
Pricing, features, platforms and who each one suits — side by side.
G
Choose Gong if…
- you're in its core audience: sales teams, revenue operations
S
Choose Structurely if…
- you need an API to build on
- you're in its core audience: sales and call center teams, mortgage and real estate firms
Side by side
Feature Gong Structurely
Pricing modelContact for pricingContact for pricing
Starting price——
Free plan
Free trial
API
Open source
Trains AI on your contentNo—
Data retentionKept as long as reasonably necessary; customers configure custom retention settingsKept for period necessary to fulfil purposes, unless law requires longer
Security and complianceSOC 2 Type II, ISO 42001, ISO 27001, ISO 27701, PCI DSS, GDPR, CCPACCPA
Salesforce/HubSpot sync—
Outreach sequences—
Contact database—
Built-in dialer—
Pipeline forecasting—
MCP server
PlatformsWebWeb, API
CategorySales Assistants & CRMSales Assistants & CRM
CompanyGong.io Ltd.Reinform, Inc.
Based inIsraelUnited States
Founded——
Part of——
Key features
G Gong
- Captures and analyzes customer interactions
- Revenue Graph connecting interaction data across the business
- AI agents for follow-ups and pipeline edits
- Pipeline forecasting with centralized analytics
- AI-personalized sales engagement
- Rep training built from real customer conversations
- Dashboards for revenue performance
- Multilingual capabilities
S Structurely
- Inbound and outbound AI voice calling
- Two-way SMS and email follow-up
- Appointment and callback scheduling
- Live call transfers to human reps
- Automatic call dispositions and CRM updates
- Document collection during conversations
- AI power dialer inside Salesforce
- REST APIs, webhooks and MCP for headless builds
Plans and prices
From each vendor's site. Prices change — confirm before buying.
Gong
Custom proposalCustom
Structurely
Small TeamCustom (platform fee + usage)
Large TeamCustom (platform fee + usage)
Enterprise / Build Your OwnCustom
Strengths and limitations
Gong
- One platform covers engagement, forecasting, enablement and agents
- Integrating an existing tech stack costs nothing extra, per the pricing page
- Rated 4.8 on G2 across 6,200+ reviews
- Industry-specific solutions for financial services, healthcare and manufacturing
- No public prices; you need a custom quote
- Platform fee charged on top of per-user licenses
- No free plan or free trial listed
Structurely
- Usage pricing from $0.07/min voice and $0.02 per SMS or email
- No per-seat licensing
- Supports voice, SMS, RCS, email and chat in one platform
- Can run headless or white label through its APIs
- Platform fees are not published; you have to contact sales
- APIs and webhooks are not part of the Small Team plan
- No self-serve free plan listed
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Built from each vendor's public website; we haven't tested them hands-on. Editorial policy