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Amplemarket vs Lofty

Pricing, features, platforms and who each one suits — side by side.

AAmplemarketFrom $600/moVisit site
LLoftyContact for pricingVisit site
VS
A

Choose Amplemarket if…

  • you want to trial it before paying
  • you're in its core audience: sdrs and account executives, sales leaders
L

Choose Lofty if…

  • you need an API to build on
  • you work on iOS, Android
  • you're in its core audience: real estate agents, real estate teams

Side by side

Feature Amplemarket Lofty
Pricing modelFree trialContact for pricing
Starting price$600/mo—
Free plan
Free trial
API
Open source
Data retentionPer written agreements, then minimum five years—
Security and complianceGDPRISO 27001, SOC 2
Outreach sequences—
Contact database—
Built-in dialer—
MCP server—
PlatformsWebWeb, iOS, Android
CategorySales Assistants & CRMReal Estate & Construction
CompanyAmplemarketLofty Inc.
Based inUnited StatesUnited States
Founded——
Part of——

Key features

A Amplemarket

  • Database of 200M+ verified B2B contacts
  • Intent signals and job change alerts
  • AI agents that research accounts and draft outreach
  • Multichannel sequences across email, calls, social, WhatsApp and SMS
  • Parallel dialer for calling several leads at once
  • Mailbox warmup, domain health checks and spam checker
  • CRM enrichment and email validation
  • MCP add-on for Claude, ChatGPT and Cursor

L Lofty

  • AI-powered real estate CRM with unlimited contacts
  • SEO-optimized, customizable IDX websites with home search
  • Smart Plans multi-step nurture across email, text, calls, mail
  • Cowork AI agent for one-off and scheduled CRM tasks
  • Sales, Social and Homeowner AI agents as add-ons
  • Managed ads on Google, Facebook, Microsoft and ChatGPT
  • Power Dialer and mass texting
  • MCP Server and CLI access for your own AI agents

Plans and prices

From each vendor's site. Prices change — confirm before buying.

Amplemarket

Startup$600/mo
GrowthCustom
EliteCustom

Lofty

Lofty AgentCustom
Lofty TeamCustom
Lofty BrokerCustom
Lofty EnterpriseCustom

Strengths and limitations

Amplemarket

  • All plans include a free trial
  • Data, sequences, dialer and deliverability tools in one platform
  • Sequences cover email, calls, social, WhatsApp and SMS
  • MCP add-on works with Claude, ChatGPT and Cursor
  • Cheapest plan is $600/mo on an annual term
  • Growth and Elite pricing requires contacting sales
  • Duo Inbox is only included in the Elite plan

Lofty

  • Combines CRM, IDX website, dialer and marketing in one platform
  • Over 33 lead generation methods offered
  • Mobile app plus a separate Closely home search app for clients
  • Phone and email support seven days a week and over 50 live training sessions a week
  • No public pricing; every plan requires a quote
  • No free trial, only a demo
  • AI agents and Power Dialer are paid add-ons
  • Ad campaigns require a 15–20% management fee

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Built from each vendor's public website; we haven't tested them hands-on. Editorial policy