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Copy.ai vs Make

Pricing, features, platforms and who each one suits — side by side.

CCopy.aiFrom $24/moVisit site
MMakeFree · from $9/moVisit site
VS
C

Choose Copy.ai if…

  • you're in its core audience: sales teams, marketing teams
M

Choose Make if…

  • you want a free plan to start with
  • you want the lower entry price ($9/mo vs $24/mo)
  • you're in its core audience: operations teams, marketers

Side by side

Feature Copy.ai Make
Pricing modelPaidFreemium
Starting price$24/mo$9/mo
Free plan
Free trial
API
Open source
Data retention—Log data stored 30 days by default; longer on Enterprise
Security and complianceSOC 2GDPR, SOC 2 Type II, SOC 3, ISO 27001
Contact database—
Pipeline forecasting—
MCP server—
PlatformsWebWeb, API
CategorySales Assistants & CRMWorkflow Automation
CompanyCopyAI, Inc.Celonis, Inc.
Based inUnited StatesUnited States
Founded—2015
Part of——

Key features

C Copy.ai

  • AI workflows that run sales and marketing processes
  • AI agents with decision-making guardrails
  • Tables that bring data sources into one queryable place
  • Chat interface with OpenAI, Anthropic and Gemini models
  • Infobase for central company knowledge
  • Brand Voice for consistent tone
  • Over 2,000 integrations including Salesforce and HubSpot
  • SOC 2, GDPR and SSO support

M Make

  • Visual drag-and-drop workflow builder
  • 3,500+ app integrations plus custom apps
  • Build automations by prompting with Maia
  • MCP server for Claude, ChatGPT and Gemini
  • AI agents with visible reasoning
  • Custom JavaScript or Python code execution
  • Make Grid observability across workflows
  • 300+ Make API endpoints

Plans and prices

From each vendor's site. Prices change — confirm before buying.

Copy.ai

Chat$29/mo, or $24/mo billed yearly ($288/yr)
Growth$1,000/mo billed annually ($12,000/yr)
Expansion$2,000/mo billed annually ($24,000/yr)
Scale$3,000/mo billed annually ($36,000/yr)
EnterpriseCustom

Make

Free$0/mo
Core$9/mo (annual billing, 10,000 credits)
Pro$16/mo (annual billing, 10,000 credits)
Teams$29/mo (annual billing, 10,000 credits)
EnterpriseCustom

Strengths and limitations

Copy.ai

  • Chat plan includes 5 seats from $24/mo billed yearly
  • Works with models from several providers (OpenAI, Anthropic, Gemini)
  • Over 2,000 integrations listed
  • SOC 2 and GDPR compliance listed
  • No free plan listed on the pricing page
  • Workflow plans start at $1,000/mo billed annually
  • API access is only listed for the Enterprise plan

Make

  • Free plan with no time limit and no card required
  • 3,500+ integrations plus custom apps for any API
  • Paid plans start at $9/mo with annual billing
  • GDPR compliant, SOC 2 Type II and SOC 3 certified
  • Free plan limited to 2 active scenarios and 15-minute run intervals
  • Code app and Make API not available on the Free plan
  • Custom functions and on-prem agent are Enterprise-only
  • AI Agents and AI Web Search are still in beta

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Built from each vendor's public website; we haven't tested them hands-on. Editorial policy